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Amazon Brand Stores — your brand world on Amazon
Individual Amazon brand shop for maximum brand presence and conversion
Arrange an initial consultation
Your Amazon Brandstore benefits at a glance:
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Full service: Strategy, Design & Implementation
Target group-oriented brand experience — clear, relevant, compelling
Central touchpoint on Amazon with a high conversion effect
Strategic presentation of your bestsellers & brand values
Individual advice & implementation by experienced Amazon experts
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Short facts
10+
Years of Amazon agency service
145+
Accompanied brands
30%
Higher conversion
100%
Focus on long-term Amazon success
8+
International marketplaces
700+
Million € turnover on Amazon
Customized Design for Maximum Brand Impact
Our team creates a Brand Store perfectly tailored to your brand. Through individualized design and appealing layouts, we create a unique brand world that delights your customers and invites them to stay.
Optimization for User Experience and Conversion
We place great emphasis on an intuitive and user-friendly store design. With clear navigation and structured product presentation, we make the shopping experience easier for your customers and increase the likelihood of a purchase.
Integration of Multimedia Elements
By incorporating high-quality images, videos, and interactive elements, we turn your Brand Store into an experience. This fosters customer loyalty and sets your brand apart from the competition.
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Your brand on Amazon: That's why an Amazon brand store is essential
A professionally designed Amazon Brand Store is much more than just a product page — it is the digital figurehead of your brand on Amazon. With an individually created Amazon brand shop, you present your company in your own brand world, strengthen your brand identity through tailor-made content and structure your product portfolio clearly into collections and categories. At the same time, the Amazon Brand Store offers the ideal platform for specifically linking advertising campaigns — e.g. via Sponsored Brands — and efficiently directing traffic. A consistent and visually appealing brand experience not only promotes customer loyalty, but also demonstrably increases retention time and conversion rates. As an experienced Amazon agency with over 9 years of expertise and more than 130 brands supported, we at ama-X develop individual strategies to effectively build, specifically optimize and successfully position your Amazon brand store in the long term.
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Had enough of the Amazon jungle?
We'll clear the path for you!
Schedule a consultation now
Arrange an initial consultation
Our Brand Store Services
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Strategic Planning and Concept Development
We develop a customized strategy for your Brand Store that aligns with your business objectives and target audiences.
Brand Analysis
Understanding your brand values and messages.
Target Audience Segmentation
Tailoring store design to your customers' needs.
Store Structuring
Planning categories, pages, and navigation structures.
Design and Content Creation
Our creative team designs your Brand Store with high-quality content that showcases your brand optimally.
Visual Design
Developing an appealing layout according to your brand's corporate identity.
Content Creation
Creating images, banners, and texts that highlight your products and brand.
Multimedia Integration
Incorporating videos and interactive elements.
Technical Implementation and Setup
We handle the technical setup and ensure your Brand Store functions smoothly.
Store Creation
Implementing the design on the Amazon platform.
SEO Optimization
Integrating relevant keywords into texts and metadata.
Quality Assurance
Checking functionality and compliance with Amazon guidelines.
Monitoring and Continuous Optimization
After launch, we monitor your Brand Store's performance and make adjustments as needed.
Data Analysis
Evaluating visitor numbers, dwell time, and conversion rates.
A/B testing
Testing different elements to optimize performance.
Content Updates
Regular updates to keep your store current and relevant.
Global expansion on Amazon with AMA-X
64% (7-digit) growth per year
600+ SKUs
Expands into 6 target markets
Brand development with AMA-X Foundation & Growth
102.6% revenue growth & 134.2% profit growth
TaCoS 4.26% (share of advertising costs)
17.77% conversion rate
case studies
SYSTEM SCOPE OVERVIEW
Each system is built as a complete operating layer.
Expand below to see exactly what is installed.
Expand below to see exactly what is installed.
Foundation Engine
Start right instead of fixing later
Get Started
Amazon Operating System
Rebuild and Unify what already exists.
Get Started
Marketing Elevation
Growth beyond pure PPC
Get Started
Key
Included
Optional / depending on current stage
Not included
FOUNDATION — Strategy, Setup & Baseline
Outcome: a stable, compliant Amazon foundation engineered for scale.
Service
Foundation
Engine
Engine
Starting at €4,699 once
Amazon Operating System
Starting at €3,499 once
Marketing
Elevation
Elevation
Starting at €3,499 once
Amazon Account Setup & Structure (Seller Central, Brand Registry)
↳ Seller Central & Brand Registry base setup / review
↳ User roles, permissions and access rights
↳ Account health, policies and compliance basics
↳ Process setup: listing maintenance, variation logic, reporting routines
Foundation Engine
Amazon Operating System
Foundation Engine
Amazon Strategy & Roadmap (Goals, Priorities, KPIs)
↳ Product and category prioritisation
↳ Competitive positioning and market assessment
↳ Budget logic and realistic growth targets
Foundation Engine
Amazon Operating System
Foundation Engine
Amazon Keyword Research (SEO & Advertising)
↳ Keyword sets per ASIN and search intent mapping
↳ Funnel clustering and prioritisation (prospecting vs conversion)
Foundation Engine
Amazon Operating System
Foundation Engine
Amazon SEO & full listing optimisation
↳ Titles, bullet points and backend keywords
↳ USPs, value propositions and conversion optimisation
↳ SEO standards for scalable execution (multi-marketplace)
Foundation Engine
Amazon Operating System
Foundation Engine
Example optimisations (listings)
↳ 1–3 example ASINs as best-practice reference
↳ Derivation of standards for the full assortment
Foundation Engine
Amazon Operating System
Foundation Engine
Listing templates & content processes (scalable execution)
↳ Templates (e.g. listing structure, copy framework, flat file logic)
↳ Processes: launches, updates, variations, quality control
Foundation Engine
Amazon Operating System
Foundation Engine
Product images & visual guidelines (conceptual)
↳ Audit of existing product images and infographics
↳ Image concepts and briefing logic for designers
Foundation Engine
Amazon Operating System
Foundation Engine
A+ Content (concept & build)
↳ A+ structure, modules and storyline
Foundation Engine
Amazon Operating System
Foundation Engine
Brand Store / Storefront (concept & structure)
↳ Store structure, navigation and content logic
Foundation Engine
Amazon Operating System
Foundation Engine
Content workshops & enablement
↳ Content workshop: SEO & conversion (incl. documentation)
↳ Workshop: interaction between content and advertising
Foundation Engine
Amazon Operating System
Foundation Engine
GROWTH — Management, Scaling & Performance
Outcome: predictable revenue growth with controlled spend and clear decision making.
Service
Foundation
Engine
Engine
Starting at 1.999€/month
Amazon Operating System
Starting at 1.499€/month
Marketing
Elevation
Elevation
Starting at 1.999€/month
Amazon Advertising Audit (Sponsored Ads)
↳ Audit of campaign structure, budgets, bidding and search terms
Foundation Engine
Amazon Operating System
Foundation Engine
Amazon DSP Audit
↳ Audit of DSP structure, line items, targeting and creatives (if active)
Foundation Engine
Amazon Operating System
Foundation Engine
Sponsored Ads Campaign Setup (build or restructure)
↳ Sponsored Products setup
↳ Sponsored Brands setup
↳ Sponsored Display setup
Foundation Engine
Amazon Operating System
Foundation Engine
Adspert setup & automation
↳ Goal definition, guardrails and automation logic
↳ Quality assurance by ama-X (no “autopilot” management)
Foundation Engine
Amazon Operating System
Foundation Engine
Sponsored Ads growth engine (expert-led)
↳ Regular analysis and optimisation based on the growth plan
↳ Budget steering on product and ASIN level
↳ Keyword, targeting and structural optimisation
Foundation Engine
Amazon Operating System
Foundation Engine
Amazon DSP setup
↳ DSP campaigns (display, video, streaming TV)
↳ Order and line-item structure, targeting setup
Foundation Engine
Amazon Operating System
Foundation Engine
Amazon Marketing Cloud (AMC) setup
↳ AMC connection, mapping and base configuration
Foundation Engine
Amazon Operating System
Foundation Engine
Amazon Marketing Cloud (AMC) analytics & reporting
↳ New-to-Brand, path-to-conversion and media mix insights
Foundation Engine
Amazon Operating System
Foundation Engine
Reporting & performance dashboards
↳ KPIs (ACoS, TACoS, ROAS, CVR) and clear next steps
Foundation Engine
Amazon Operating System
Foundation Engine
Strategic growth & sparring
↳ Growth planning, budget expansion and prioritisation
Foundation Engine
Amazon Operating System
Foundation Engine
International expansion / marketplace rollout
↳ Market assessment, rollout order, launch plan and governance
Foundation Engine
Amazon Operating System
Foundation Engine
Deals, coupons & peak planning
↳ Prime Day, Black Friday and seasonal campaigns
Foundation Engine
Amazon Operating System
Foundation Engine
FAQs about the Brand Store
What is an Amazon Brand Store, and what are its benefits?
An Amazon Brand Store is an individually designed brand world on Amazon that enables you to present your products and brand identity holistically. A professionally created Amazon brand shop strengthens your brand presence, increases customer loyalty and demonstrably increases your conversion rates. The brand store serves as a central touchpoint for your target group and optimizes the shopping experience on Amazon.
Do I need a registered brand to create a Brand Store?
Yes, to create a Brand Store, you must have your brand enrolled in the Amazon Brand Registry.
Can I direct traffic to my Brand Store?
Yes, you can drive traffic directly to your Brand Store through Sponsored Brand Ads, social media, and external marketing efforts.
How long does it take to create a Brand Store?
Development time can vary, but typically, creating a professional Brand Store takes between 4 and 6 weeks.
Can I update my Brand Store myself?
Yes, once you've created your Amazon Store, you can edit and update content such as images, texts, or product modules yourself at any time — without any programming knowledge.
How do I measure the success of my Brand Store?
Amazon provides Store Insights, an analytics tool that allows you to monitor metrics like visitor numbers, dwell time, and conversion rates.
© AMA-X 2015-2025
Viktualienmarkt 8
80331 Munich
Germany
Viktualienmarkt 8
80331 Munich
Germany
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Foundation & Growth: Your key to Amazon success?
Foundation from €3,499 once | Growth from €1,499 per month
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